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Management of Accommodation ServicesLaajuus (10 cr)

Course unit code: MWTE0200

General information


Credits
10 cr
Teaching language
English

Objective

The student
•understands the structure and earnings logic of the accommodation industry both at national and international level
•master the core process of an accommodation company and related support processes in different business environments, as well as being able to plan and develop them
•can apply the potential of technology to manage accommodation processes and customerships
•can manage accommodation services

Content

•Focal perspectives: aesthetics, sustainable development, wellbeing, internationality
•accommodation services as part of tourism business
•the structure and the trends of the accommodation industry, development prospects nationally and internationally
•planning and developing the accommodation process and central support processes
•mastery of technology in accommodation services
•CRM in an accommodation enterprise
•profitable sales in an accommodation enterprise
•accomodation product development

Qualifications

The students
•can act in a customer-oriented way.
•know the business environment of the tourism cluster
•master basic business competence and the earnings logic of service and production processes.
•can produce and manage experiential services.

Assessment criteria, satisfactory (1)

- 1: The student shows the basic knowledge in the topics defined in course objectives.
- 2:The student shows the good knowledge in the topics defined in course objectives, but does not show the ability to use the given framework and tools.
- 3: The student shows understanding of the career possibilities in the industry, and shows ability to use the given frameworks and tools to manage accommodation company.
- 4: The student can analyse and reason the use of the given frameworks and tools in management of the accommodation company.
- 5: The student can analyse and reason the use of the given frameworks and tools in management of the accommodation company. The student can also present innovative, future oriented ideas for accommodation manegement.

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