Publishing (4 cr)

Evaluation scale

0-5

Further information

Exchange students 5

Virtual portion

1

Assessment criteria, satisfactory (1)

Excellent (5): The student masters the terminology and knows how to use it while working. The student is capable of creating and producing material for printing and electronic publishing while taking note of the technical and informational demands of the processes involved in publishing. The student understands the meaning of different media as a part of the business communication. The student is also capable of producing material creatively and innovatively.
Good (3-4): The student masters the terminology and knows how to use it while working. The student is capable of creating and producing several kinds of media technically right. Student understands the meaning of the different media as a part of the business communication and can produce material for business communication
Fair (1-2): The student understands the terminology and is capable to work on the course. The student is capable to produce several kinds of media according to the given instructions.

Teaching language

en

Number of ECTS credits allocated

4

Qualifications

Basics of information and communication techniques.
Basics of web multimedia and graphics

Content

The theory and techniques of print media
The theory and techniques of electronic publishing
Creating graphics
Designing layouts for print and electronic publishing
Getting familiar with the application software (Adobe Creative Suite)
The meaning of the print media and electronically published material in business operations
Overseeing the producing, printing and electronic publication processes

Objective

The student is capable of producing graphics and graphic media suitable for both printing and electronic publishing. The student understands the concept of producing both printable and electronically published material for communications. The student also understands the informational aspects of the used media and can outline the important factors concerning the communication aspects.