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Objective

The students

-Recognizes changes in global environment and its effects to tourism -Recognizes weak signals effecting tourism
- Recognize methods to foresee in tourism
- Recognize new business opportunities based on future consumer needs, the resources of the business environment, and the competitive situation

Content

Tourism trends
Weak signals
Anticipation
Scenario toolkit

Materials

UN Sustainable Development Goals
Tourism trend reports - UNWTO
Megatrend and trend reports
Other study material, provided by the course tutors (Moodle)

Teaching methods

This is an online implementation.
The method is experiential learning which contains video lectures, independent studies and project based working.

Employer connections

Case studies from the field. Understanding the impact of trends and megatrends on the tourism industry

Exam schedules

No exam. The course will be completed by different assignments.

Completion alternatives

You have the right to apply for recognition of your studies if you have prior learning (e.g. university studies completed elsewhere) that can be accredited towards the degree you are currently completing.

The recognition of prior learning is possible in three primary ways: accreditation (replacement or inclusion), recognition of informal learning and studification. More precise info: JAMK Degree Regulations

Student workload

One credit corresponds to an average of 27 hours of work, which means that the load of five credits is approximately 135 hours.
- lectures / videos 15 h
- independent research and assignments 120 h

Further information

The assessment is based on learning objectives, quality and criteria. Self-evaluation by the student plays an important role in the learning process.

CampusOnline: 20 (included in the total capacity)

Evaluation scale

0-5

Assessment criteria, satisfactory (1)

Assessment is based on learning objectives and is both qualitative and quantitative. A course accepted as completed is assessed on the following five-step scale:

5 (Excellent) The student analyzes the concepts related to future trends in tourism. The student compares multiple perspectives in content matter and displays creativeness in exercises. The student can evaluate critically topics in global and national levels.

4 (Very Good) The student can analyze the concepts related to future trends in tourism. The student compares multiple perspectives in content matter. The student can evaluate topics in global and national levels.

3 (Good) The student illustrates the concepts related to future trends in tourism. The student demonstrates multiple perspectives in content matter. The student differentiates topics in global and national levels.

2 (Satisfactory) The student understands the concepts and special characteristics related to future trends in tourism. The student can explain multiple perspectives in content matter. The student can give examples on topics in global and national levels.

1 (Sufficient) The student can define concepts related to future trends in tourism. The student understands multiple perspectives in content matter. The student identifies topics in global and national levels.

If the student does not meet the minimum criteria set for the course, the grade is 0 (Fail).

Assessment criteria, good (3)

3 (Good) You can illustrate the concepts and phenomena related to future trends in tourism. You demonstrates multiple perspectives in content matter, and you are able to apply methods in tourism future scenarios. You differentiate topics in global and national levels.

4 (Very Good) You can analyze the concepts and phenomena related to future trends in tourism. You compare multiple perspectives in content matter, and you are able to apply methods in tourism future scenarios. You can evaluate topics in global and national levels.

Assessment criteria, excellent (5)

5 (Excellent) You can analyze the concepts and phenomena related to future trends in tourism. You can analyze multiple perspectives in content matter, and you are able to apply methods in tourism future scenarios. You are able to display creativeness in your performance. You can evaluate critically topics in global and national levels.

Qualifications

Student understands basics of global mega trends and tourism trends
-scope of tourism industry
- meaning of innovation for companies
-themes of sustainability
- technology change as a phenomenom