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Event Management (5 cr)

Code: MMTE0210-3024

General information


Enrollment
15.08.2024 - 22.08.2024
Registration for the implementation has ended.
Timing
16.09.2024 - 18.12.2024
Implementation has ended.
Number of ECTS credits allocated
5 cr
Local portion
5 cr
Mode of delivery
Contact learning
Unit
School of Business
Campus
Main Campus
Teaching languages
English
Seats
15 - 30
Degree programmes
Bachelor's Degree Programme in Tourism Management
Teachers
Brian Jordan
Rositsa Röntynen
Groups
MTM24VSICD
Bachelor's Degree Programme in Tourism Management, CD Tourism
HBI24VKK
Bachelor’s degree in Business Administration, Kedge Business School
MTM23S1
Bachelor's Degree Programme in Tourism Management
HBI22S1
Degree Programme in International Business
MTM22S1
Bachelor's Degree Programme in Tourism Management
MTM24VS
Bachelor's Degree Programme in Tourism Management,vaihto-opiskelu/Exchange studies
Course
MMTE0210

Materials

The reading material will be provided by the lecturer in Moodle.

Evaluation scale

0-5

Further information

Exchange students 10

Student workload

Total 135 h
Lectures 30 h
Assignments 60 h
Individual working, reading materials 45 h

Assessment criteria, satisfactory (1)

Assessment is based on learning objectives and is both qualitative and quantitative. Assessment is implemented by students (self-assessment), peers, and the teacher.

0 (Fail) You are unable to achieve the minimum objectives of the course.

1 (Sufficient) You can define the concepts related to events. You identify the significance of events in global and national levels. You can describe the event production process and management.

2 (Satisfactory) You explain the concepts and special characteristics related to events. You can describe the significance of events in global and national levels. You explain the event production process and critical management factors.

Assessment criteria, good (3)

3 (Good) You explain the concepts and special characteristics related to events. You describe and give examples about the significance of events in global and national levels. You can discuss the event production process and highlight important management factors.

4 (Very Good) You categorize the concepts and special characteristics related to events. You evaluate the significance of events in global and national levels. You discuss the event production process and analyze important management factors.

Assessment criteria, excellent (5)

5 (Excellent) You can analyze the concepts and special characteristics related to events. You evaluate the significance of events in global and national levels from multiple perspectives. You show critical thinking in the evaluation of the event production process and important management factors.

Content scheduling

1. Theory
2. Practice
3. Presentations

Exam schedules

The exam will be introduced in the beginning of the course

Teaching language

en

Teaching methods

This Event Management Course will be divided into three parts: Theory, practice and presentations

Location and time

The full schedule with the topics will be announced at the first contact lecture.

Number of ECTS credits allocated

5

Qualifications

You understand the concepts related to service operations and has basic customer competence. You understand how the tourism industry has developed and what it comprises in Finland and abroad. You understand the general concepts and phenomena related to tourism as well as the principles of responsible tourism.

Content

The principal contents of this course are (1) Structure of the event business sector, (2) Event production process and phases, (3) Ecological and socio-cultural responsibility, (4) Event financial management.

Objective

The object of the course
Events is a dynamic, exciting business sector that is growing both nationally and internationally. In this course, you will gain knowledge how to manage events professionally. After completing this course, you have learned the meaning of the event production process and the significance of events in the service and hospitality industry. This is your first step in developing as an event specialist.

Course competences
MTMCU Customerships
MTMNE Networks
MTMPT Profitable Tourism Business
MTMRE Responsibility
MTMTI Tourism Industry

The learning objectives of the course
You understand the significance of the events from the national and international perspective. You know key actors and services in the event production process. You can describe critical success factors in event management. You can identify and plan different phases in events. You know how to make responsible choices in event planning.

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