Responsible Business Concepts (10cr)
Code: MZMI3000-3006
General information
- Enrollment
- 20.09.2022 - 28.10.2022
- Registration for the implementation has ended.
- Timing
- 24.10.2022 - 02.04.2023
- Implementation has ended.
- Number of ECTS credits allocated
- 10 cr
- Local portion
- 10 cr
- Mode of delivery
- Contact learning
- Unit
- School of Business
- Campus
- Main Campus
- Teaching languages
- English
- Seats
- 0 - 40
- Degree programmes
- Bachelor's Degree Programme in Service Business
Materials
Stidorn M. & al. 2014. This is Service Design Thinking. Bis Publishers B.v. 
Course material
                    
Evaluation scale
0-5
                    
International connections
The methodologies and case studies used during the course international settings.
                    
Completion alternatives
No alternative versions.
NOTE: Students need to participate on all contact sessions, there is a lot of hands-on doing on the course.
                    
Further information
Group work | students create a sustainable business concept in a form of visualized report.
                    
Employer connections
During the course, several real case studies will be reviewed. Furthermore, the course offers a variety of tools which can be useful in the future working life. The students will develop crucial skills related to concept development, project management and time management.
                    
Student workload
270 hours
                    
Assessment criteria, satisfactory (1)
1 (Adequate) 
You are able to recall the consultative approach within your learning process and different design, business and future research tools you have used. You are able to identify the dimensions of sustainability applied in concept development. 
 2 (Satisfactory) 
You are capable to explain the consultative approach used within your learning process. You can describe different design, business and future research tools you have used. You can explain the dimensions of sustainability applied in concept development.
                    
Assessment criteria, good (3)
3 (good) 
You are able to use consultative approach within similar processes. You can implement different design, business and future research tools. You can apply the dimensions of sustainability in concept development.
 
 4 (very good) 
You can conclude consultative approach within similar processes. You can analyze different design, business and future research tools. You can evaluate the dimensions of sustainability in concept development.
                    
Assessment criteria, excellent (5)
5 (Excellent) 
You can critically discuss consultative approach within similar processes. You can manage different design, business and future research tools. You can develop the  dimensions of sustainability in concept development.
                    
Exam schedules
No exam.
                    
Teaching language
en
                    
Teaching methods
Project-based learning. Use of design thinking techniques. Integration of sustainability principles in business concept development.
Group work | students create a sustainable business concept.
                    
Number of ECTS credits allocated
10
                    
Qualifications
Basics of marketing
Service system
Innovation process
Operational management
                    
Content
Design Process 
Different design tools
Ethnographic and contextual research 
Design Thinking, covering desirability, feasibility and viability 
Sustainable concept design 
Target groups 
Business models & planning 
Consultative approach
                    
Objective
You will learn consultative approach. 
You will be able to use different design and business tools. 
You will learn how to work through consultation process. 
You will learn how to integrate sustainbility thinking into concept development process. 
You will learn how to create sustainble business concepts. 
You will understanding of some future research tool.
                    
